Title Research: Split

 

1. What titles are displayed during the opening sequences?                                                                            The first titles displayed are the production companies, the director, and the title of the film. The actors and the actresses names are appeared next. The casting directors, music, designers, and editing are also included in the opening sequence. After that, photography, the producers, and the writers are listed.
2. What images are prioritized in the opening sequence?                                                                              Throughout the title sequence, the screen switches between the credits and the beginning scenes of the movie. In the credits, the background is black and the credit is spread all over the screen, then it falls away in a checkerboard style and appears in the middle of the screen. After that, it switches to a couple seconds of an underground room with fluorescent lights and dirty pipes. The next scene is of a woman on a gurney with a man pushing her. The next few scenes are shot from a POV shot from under a bed, watching the man putting the woman on a bed. 
3. What connotations do these images carry?                                                                                              These scene could be the beginning of the film. It could be the background story of the woman on the gurney. In the scenes, she looked as if she was asleep or drugged, so it may be something she doesn't remember well. Later in the movie, it could reference the scenes as a a memory of the woman. The person who had the POV shot could be revealed later in the movie as well or it could be their memories. Either way, the scenes in the opening sequence has a relevance to the movie. 
4. How does the film establish a feeling of the genre from the outset?                                                         The music in the title sequence suggests that something bad is happening. It is very low and quiet, but you can still hear the scratchiness of the music. The scenes also help establish the feeling of horror. The low lighting of the room gives a dark feeling, and the POV shot of someone hiding under the bed gives the effect that the man is evil or the antagonist.
5. What strategies are used to ensure the film appeals to its target audience?                                               The broken glass and the man's expression on the cover of the movie suggest that something is out of place or wrong. 
6. How has technology been used effectively? You want to consider camera angles, transitions and editing techniques.                                                                                                                                     The transition of the credits, the checkerboard style, has some significance to the movie. As the credits split up and go to the middle of the screen, it represents the movie, because the man has a split personality.